The idea
Music, fashion, and art - under one identity. Sound, moving images, performance, fashion and objects form a single immersive environment, where each discipline changes how the others are felt. The guests are participants, not just spectators: their movement, choices and creative contributions become part of the evening.
Fig. 01 - SOANA / Bangkok Creative Culture Series
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Who it is for
Bangkok's creative class and culturally engaged visitors.
Designers, architects, artists, musicians, photographers, filmmakers, stylists, creative entrepreneurs and freelancers - alongside opinion leaders in these fields.
The common ground: an interest in new ideas, creative practice and participation.
Open in spirit, curated in participation.
Core age 23-38 (planning target, not an eligibility rule).
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Format & participant experience
One evening composed as a shared experience.
A music programme from warm-up to the late-evening dancefloor.
An audiovisual introduction.
A proposed live performance.
Fashion interactions unfolding among the guests.
A new work commissioned for the edition from an invited artist or creative team.
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What the company does
Chak Woo conceives and produces SOANA - concept, curation, partnerships, production and documentation.
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Confirmed team
CMO - marketing, concept, audience growth
Executive producer - budget, schedule, venue and production coordination
Technical director - sound, lighting, staging and the technical scenario
Brand communication manager - brand communications
We are open to cooperation
Let's build something extraordinary
At the first meeting we will define the right role for your brand. The next step is a tailored proposal with deliverables, budget, and terms of participation.
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